Mercedes-Benz India achieves best first-half record in history: EV share reaches 14%

Mercedes-Benz India has reported record sales in the first half and second quarter, continuing its growth momentum in the country’s luxury car market. The German luxury carmaker sold 9,768 vehicles at retail between January and June 2026, up 9 percent from 9,013 units sold in the same period last year.The company also posted its best ever second quarter, selling 4,637 vehicles between April and June 2026, up 10 percent from 4,238 units in the second quarter of 2025. According to Mercedes-Benz, strong demand for the new models, especially the CLA BEV, along with continued interest in its Core and Top-En-Record performance.The Top-End Luxury range, which includes models such as the S-Class, Mercedes-Maybach, Mercedes-AMG, EQS SUV and the new V-Class, recorded growth of more than 20 percent in the first half of the year. These models accounted for 28 percent of the company’s total sales during the period. Mercedes-AMG also witnessed a sharp increase of 50 percent.Electric vehicles continued to gain traction in the brand’s portfolio. Electric vehicles accounted for 14 percent of Mercedes-Benz India’s total sales mix in Q2 2026. In the Top-End Luxury segment, BEVs accounted for 25 per cent of sales, while premium electric models priced above Rs 1.4 crore registered 85 per cent growth during the quarter. The company responded strongly to the new CLA BEV and EQS SUV due to this performance.The Entry Luxury segment also grew strongly, recording growth of around 30 percent in Q2 2026, driven by the CLA BEV and GLA SUV. Meanwhile, the long-wheelbase E-Class retained its position as the best-selling luxury car in India with strong demand for the E450 variant.Looking ahead, Mercedes-Benz India plans to further expand its retail footprint. The company will open five new luxury outlets in the third quarter of 2026, including one in Varanasi. In total, more than 20 new facilities are slated to be built in emerging and metropolitan markets over the next two years, backed by an investment of over Rs 450 crore by franchise partners.